Webinar Funnels
Webinar funnels help course creators, coaches, and expert brands turn an existing audience and a proven offer into a repeatable registration-to-enrollment sequence, instead of a manual live launch two to four times a year. We build the registration page, reminder sequences, live or evergreen webinar setup, post-webinar nurture, and CRM/attribution wiring so registrants become attendees and attendees become buyers on a system, not by hand. Most builds take four to six weeks. Webinar funnels typically run through the Automation Build tier — a fixed-scope, end-to-end build, priced and agreed before work starts.
Who it's for
Course creators, coaches, and expert-brand founders with an existing email list (roughly 5,000-50,000 subscribers) and at least one offer already selling in the $500-3,000 range, currently running live launches manually two to four times a year and ready to convert to an evergreen or semi-evergreen webinar funnel. Also a fit for a small edtech company running B2B webinar marketing to corporate training buyers, validating a webinar channel before scaling ad spend.
Who it's not for
ULEY isn't a fit if you don't have an audience or a proven offer yet — a zero-list, pre-product idea-stage creator has nothing to build a funnel around, and we don't do audience-building or offer creation from a cold start. It's also not a fit if you're a VC-funded edtech company already running a six-figure-per-month performance-marketing program with an in-house team — our retainer is a rounding error at that scale, and you're better served by an agency built for that budget. And it's not for you if you're shopping on lowest price alone, expect guaranteed enrollments or income-style promises, or want a pay-per-lead arrangement — we don't sell any of those.
What You Get
| Deliverable | What it means |
|---|---|
| Registration page | Built around your existing offer messaging, not a generic template — designed against the drop-off points a manual sign-up form usually loses. |
| Reminder sequence (email/SMS) | Pre-webinar reminders timed to lift show-up rate without over-messaging registrants. |
| Live or evergreen webinar setup | Configured for your chosen format — live cohort, evergreen replay, or both running at once. |
| Post-webinar nurture sequence | Separate tracks for attendees, no-shows, and replay watchers, each with its own follow-up logic. |
| Thank-you and replay page | Keeps the funnel working after the live session ends, for anyone who registers late or misses it. |
| CRM and attribution wiring | Registration source, attendance, and purchase tied together so you can see what actually converts. |
| Conversion reporting | Registration, show-up, and purchase numbers in one view, tied to the offer you're already selling. |
Platforms & Integrations
- Webinar hosting platforms (live and evergreen formats)
- Email and SMS marketing platforms
- CRM systems
- Marketing automation tools (Zapier, Make, or whatever you already run)
- Landing page and funnel builders
- Payment and checkout processors
How It Works
- 1
Audit the offer and existing funnel
We look at what you're already selling, what's converting today in your manual launches, and where the process is leaking registrants or enrollments.
- 2
Build the funnel
Registration page, webinar setup, and thank-you/replay flow built around the offer that's already proven — not a new offer we invent for you.
- 3
Automate the follow-up
Reminder and post-webinar nurture sequences wired into your CRM, segmented by registrant, attendee, and no-show.
- 4
Wire attribution and reporting
Registration source, show-up, and purchase data connected so you can see what's producing revenue, not just clicks.
- 5
Scale from live to evergreen
Once the live version proves out, we turn it into an evergreen or semi-evergreen funnel that runs without a manual launch week.
Timeline: Most webinar funnel builds run four to six weeks from kickoff to a live registration page, depending on how much of your existing stack — CRM, email platform, webinar tool — is already in place. Converting a proven live funnel to evergreen typically adds one to two weeks on top.
What It Costs
A webinar funnel is a fixed-scope build — registration through follow-up, automated end-to-end and documented — priced and agreed before we start.
US market range, 2026 research: $4,500-7,000 for a defined registration-through-checkout funnel; $15,000-50,000 for a full-service build — for context, not our price.
If you want ongoing registration-traffic management and funnel optimization after the build, that moves to the Growth Retainer.
Methodology & Evidence
The build follows the same four stages behind every ULEY engagement: Audit the current launch process and offer performance to find where registrants or enrollments are actually being lost. Build the registration-to-webinar funnel around what's already converting, not a new offer invented for the project. Automate the reminder and follow-up sequences so results don't depend on a manual launch week or anyone's memory. Scale from a proven live cohort into an evergreen or semi-evergreen funnel that runs continuously. Every sequence and CRM connection is documented and handed over — nothing runs in a black box only we can touch.
Building around a proven offer, not a cold-start audience
ULEY builds webinar funnels around an offer and audience that already exist, rather than starting from a cold list or writing a new offer from scratch. The registration page, reminder sequence, and follow-up nurture are built to match the offer you're already selling — the funnel's job is to make an existing conversion pattern repeatable, not to invent a new one. Live webinars get converted to evergreen only once the format is proven, so the funnel keeps running without a manual launch week.
Methodology description, not a measured result.
Webinar funnel agency — Common Questions
Most of the fatigue in this space comes from agencies promising a specific enrollment number before they've seen your offer or your list — no agency can guarantee enrollments, and one that promises to is telling you what you want to hear, not what's true. What we do instead: build the registration-to-follow-up mechanics around an offer that's already proven to convert, document the whole system, and hand it over so it's not a black box you're renting access to.
We don't know until we look at your offer and list — that's what the scoping conversation is for. The funnel mechanics (registration, reminders, follow-up, attribution) are close to universal, but the offer, script, and audience fit are yours, not a template we drop in. If you have an audience and a proven offer, the funnel is a fit; if you're starting from zero, it isn't yet.
We build the funnel around an offer you've already validated — the registration page, reminders, and follow-up sequence. If you don't have a proven offer yet, offer and content strategy is a separate service line, not something bundled silently into a funnel build.
You can, and plenty of creators do. What you're paying for isn't access to a tool you don't have — it's the sequencing, the CRM wiring, and the attribution most DIY builds skip because they're tedious, not because they don't matter. If you'd rather build it yourself, that's a reasonable call and we won't talk you out of it.
No, and be wary of anyone who promises them — enrollment depends on your offer, your audience, and your price point, none of which an agency controls before the funnel even exists. What we commit to is the mechanics: a registration page, a tested reminder sequence, and follow-up that fires correctly every time.
That's a fine starting point. We build and prove the live version first before touching evergreen — turning a live funnel into an evergreen one before it's converting just automates something that doesn't work yet, faster.
Whatever you're already running, or a reasonable webinar, email, and CRM stack if you're starting from scratch. We're not tied to one named tool, and migrating platforms is a separate conversation, not a requirement to work with us.
It includes the registration page, reminder sequence, webinar setup, post-webinar nurture, and CRM/attribution wiring — documented and handed over. It doesn't include ad spend, ongoing registration-traffic management, or writing your offer from scratch; those are separate conversations, usually a Growth Retainer once the funnel is live.
Read Before You Hire Anyone
Everything below is free and useful without talking to us. That is the point of it.
Ready to see where your budget leaks?
Free 30-minute audit, written roadmap included. No contracts.
Get My Free Growth Audit